Attribution Postback

Bonamobi supports attribution information postback via Postback URL. Developers need to provide a Postback URL template that can accept postbacks and ensure that the template contains the {click_id} macro so that the platform can correctly return attribution information.

Postback URL template example:

http://xxxxxxxxx.com/v4?click_id={click_id}

Post-Event Callback

When a user performs a subsequent conversion event, Bonamobi will send the event information via the Postback Event URL. Developers need to provide an Event Postback URL template and ensure that the template contains the {click_id} and {event_name} macros.

Event Postback URL template example:

http://xxxxxxxxx.com/v4?click_id={click_id}&event_name={event_name}

Postback Parameter Description

• click_id: Corresponds to the click event ID
• event_name: Event name, e.g., af_purchase

Tips

• Developer Notice: During integration, make sure that all macro parameters in the URLs (such as {click_id}, {event_name}, etc.) are correctly replaced during reporting or postback to avoid data loss or inaccuracies.
• Data Monitoring: All click, attribution, and revenue data can be viewed and monitored in real time through the developer's SSP dashboard.